Credit Renewed LLC is a credit company that assist customer with repairing and disputing issues within their credit report to help increase their score and obtain financial freedom.
We worked with Credit Renewed's Managing Director, Alex Roberson to redesign their website utilizing their Wix Platform with provided content from their partner site and develop a effective newsletter campaign to capture and retain new leads from website inquiries.
The goal of the redesign is to allow Credit Renewed to increase awareness of their credit repair and business/personal funding services to their target audience, including positioning their brand apart from their competition. Additionally, all aspects of the new site design took into consideration the need for a mobile-friendly platform, giving customers a better user experience.
✎ Wireframe Prototype
The utilization of wireframes in Adobe Illustrator assisted with mapping out the layout of content on the site. It allowed the client to get a general idea of text and imagery/graphic placement, as well as the flow of the content from the navigation menu.
The use of a 3 color palette, which included a mustard yellow, green-blue, and light gray were used throughout the site, creating a rich contrast for section separations and callouts. This was paired with 2 browser-friendly sans serif font styles; 'Monsterrat Bold' for the headers and 'Open Sans Regular' for the body copy.
Icons created by Eucalyp from www.flaticon.com
Additional support included the creation of email marketing templates with automation triggers, and the set up of Credit Renewed's Facebook business page and advertisements.
